Holdings Information

Bibliographic Record Display

• Title:Media messages and public health : a decisions approach to content analysis / edited by Amy B. Jordan [and others].
  
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• Other Contributors/Collections:Jordan, Amy B. (Amy Beth)
  
• Published/Created:New York : Routledge, 2009.
  

• Holdings

  Holdings Record Display

  • Location:OKANAGAN LIBRARY stacksWhere is this?
    
  • Call Number: WA590 .M4879 2009
    
  • Number of Items:1
    
  • Status:Available
    

  • Location:WOODWARD LIBRARY stacksWhere is this?
    
  • Call Number: WA590 .M4879 2009
    
  • Number of Items:1
    
  • Status:Available
    

   
• Library of Congress Subjects:Mass media in health education.
  Content analysis (Communication)
  Health behavior.
  Communication in medicine.
  
• Medical Subjects: Health Education.
  Mass Media.
  Attitude to Health.
  Health Behavior.
  Health Promotion.
  Information Dissemination--methods.
  
• Description:xvii, 270 p. : ill. ; 23 cm.
  
• Series:LEA's communication series.
  
• Notes:Includes bibliographical references and indexes.
  
• ISBN:9780805860245 (cloth)
  9780805860252 (paper)
  9780203887349 (ebook)
  0805860258 (paper)
  080586024X (cloth)
  0203887344 (ebook)
  
• Contents:Pt. 1. Conceptual Issues
  1. Using Theory to Inform Content Analysis / Jennifer Manganello and Martin Fishbein
  2. Linking Content Analysis and Media Effects Research / Dale Kunkel
  Pt. 2. Research Design Issues
  3. Defining and Measuring Key Content Variables / W. James Potter
  4. Sampling and Content Analysis: An Overview of the Issues / Amy B. Jordan and Jennifer Manganello
  5. Reliability for Content Analysis / Kimberly A. Neuendorf
  6. Research Ethics in Content Analysis / Nancy Signorielli
  Pt. 3. Case Studies
  7. Teens and the New Media Environment: Challenges and Opportunities / Srividya Ramasubramanian and Suzanne M. Martin
  8. Sexually Explicit Content Viewed by Teens on the Internet / Laura F. Salazar, Pamela J. Fleischauer, Jay M. Bernhardt and Ralph J. Diclemente
  9. (De)coding Television's Representation of Sexuality: Beyond Behaviours and Dialogue / Lynn Sorsoli, L. Monique Ward and Deborah. L. Tolman
  10. Linking Media Content to Media Effects: The RAND Television and Adolescent Sexuality Study / Rebecca L. Collins, Marc N. Elliott and Angela Miu
  11. Health Messages on Prime-time Television: A Longitudinal Content Analysis / Sheila T. Murphy, Holley A. Wilkin, Michael J. Cody and Grace C. Huang
  12. Receiver-oriented Message Analysis: Lessons from Alcohol Advertising / Erica Weintraub Austin
  13. Violent Video Games: Challenges to Assessing Content Patterns / Katherine M. Pieper, Elaine Chan and Stacy L. Smith
  Pt. 4. Big Picture
  14. Non-academic Audiences for Content Analysis Research / D. Charles Whitney, Ellen Wartella and Dale Kunkel
  15. Advancing the Science of Content Analysis / Amy B. Jordan, Dale Kunkel, Jennifer Manganello and Martin Fishbein.