Holdings Information
Architecture 3.0 : the disruptive design practice handbook / Cliff Moser.
Bibliographic Record Display
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Title:Architecture 3.0 : the disruptive design practice handbook / Cliff Moser.
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Variant Title:Architecture three point oh
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Author/Creator:Moser, Cliff.
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Published/Created:Abingdon, Oxon ; New York : Routledge, 2014.
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Holdings
Holdings Record Display
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Location:MAA LIBRARY (IKB) stacksWhere is this?
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Call Number: NA1996 .M675 2014
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Number of Items:1
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Status:Available
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Location:MAA LIBRARY (IKB) stacksWhere is this?
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Library of Congress Subjects:Architectural practice.
Architectural services marketing.
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Description:ix, 305 pages ; 25 cm
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Summary:"This book provides a definitive guide for the future direction of the practice and profession of architecture. This comprehensive and practical handbook is a timely response to the reality that the traditional architectural profession is dead. The old model of fee for labor, based on the development of documents for construction has been failing for years and its demise is now complete with the Great Recession. Which forces us to now reconsider our world.....what type of profession and practice will replace the old model? Focusing on the concept of disruption, the book provides a set of ideas and tools in order to create a new sustainable practice. But what is disruption? A disruption is a process, product, or service that disrupts an existing market or existing market solution. Combined with innovation, disruption improves a product or service in ways that the market is not expecting or prepared for. The disruptive innovative solution provides a completely different business approach to the market, that isn't just about lowering fees or pursuing a different set of clients, but the provision of a new and different client solution. In five parts, Cliff Moser provides you with all the tools and know-how to implement changes that will serve you and your practice in the short, medium and long term. Written at a crucial time for the industry, this is essential reading for every architect"-- Provided by publisher.
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Notes:Includes bibliographical references and index.
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ISBN:9780415622820 (pbk.)
0415622824 (pbk.)
9781315851822 (ebook)
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Contents:Machine generated contents note: pt. 1 You
the designer in disruption
1. You and school: education and architecture
2. Design solving
3. Leading through disruption
4. Identifying your clients
pt. 1 Examples and tools
pt. 2 Your profession
employment and practice
5. Navigating the new boundaries of the profession
6. Creating and maintaining your client base
7. Disruption
8. Two practices
9. Design for solutions
10. Design solving for building
11. Building a profitable disruptive practice
pt. 2 Examples and tools
pt. 3 Your tools
innovative instruments of practice
12. Defining and measuring success within the new disruptive practice: the balanced scorecard
people, processes, stakeholders, and financial perspectives
13. Innovative human resources: people perspectives
14. Processes: disruptive and innovative tools, including indicators, measures, metrics, goals, and outcomes
15. Stakeholders: who are your practice's stakeholders?
16. Innovative financial metrics: financial metrics that support disruption as part of your scorecard
17. Lean tools for disruption
pt. 3 Examples and tools
pt. 4 Your place in the world
clients, consultants, projects, and people
18. Creating a sustainable and resilient disruptive ecosystem
19. Leveraging your expertise in uncertain times
20. Designing and leveraging your network of expertise
21. Nourishing disruption and innovation through evidence-based design
22. Continuous improvement through disruption
pt. 4 Examples and tools
pt. 5 Your future
navigating disruption
23. How to recognize when you've become an incumbent
24. Disruption for the sake of change or improvement
25. Transitioning disruption
26. Withdrawing and setting the stage for someone else
27. Maintaining your engagement
28. Finale: creative destruction redux
pt. 5 Examples and tools.