Holdings Information

Bibliographic Record Display

• Title:Shapeholders : business success in the age of activism / Mark R. Kennedy.
  
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• Author/Creator:Kennedy, Mark, 1957- author.
  
• Published/Created:New York : Columbia University Press, [2017]
  

• Holdings

  Holdings Record Display

  • Location:DAVID LAM LIBRARY stacksWhere is this?
    
  • Call Number: HD60 .K48195 2017
    
  • Number of Items:1
    
  • Status:Available
    

   
• Library of Congress Subjects:Social responsibility of business.
  Corporations--Public relations.
  Corporations--Moral and ethical aspects.
  Corporate governance.
  Strategic planning.
  
• Description:xx, 281 pages : illustrations ; 24 cm
  
• Summary:"Today, all it takes is one organizational misstep to sink a company's reputation. Social media can be a strict ethical enforcer, with the power to convince thousands to boycott products and services. Executives are stuck on appeasing stakeholders, shareholders, employees, and consumers, but they ignore shapeholders, regulators, the media, and social and political activists who have no stake in a company but will work hard to curb what they see as bad business practices. And they do so at their own peril. Many international, multi-billion-dollar corporations fail to anticipate activism, and they flounder on first contact. Kennedy zeroes in on the different languages that shapeholders and companies speak and their contrasting metrics for what constitutes acceptable business practice. Executives, he argues, must be visionaries who find profitable, and probable, collaborations to diffuse political tensions. Kennedy's decision matrix helps corporations align their business practices with shapeholder interests, anticipate their demands, and assess changing moral standards so that together they can plan a profitable route forward" --Inside jacket.
  
• Notes:"Columbia Business School publishing."
  Includes bibliographical references (pages 243-268) and index.
  
• ISBN:9780231180566 hardcover ; alkaline paper
  023118056X hardcover ; alkaline paper
  9780231542784 electronic book
  
• Contents:Machine generated contents note: Who Are the Shapeholders?
  1. Shapeholders
  2. Social Activists
  3. Media
  4. Politicians
  5. Regulators
  Seven Steps to Shapeholder Success
  6. Align with a Purpose
  7. Anticipate
  8. Assess
  9. Avert
  10. Acquiesce
  11. Advance Common Interests
  12. Assemble to Win
  13. Pope Francis, a CEO Worth Emulating.