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    Competing on analytics : the new science of winning / by Thomas H. Davenport and Jeanne G. Harris.

    • Title:Competing on analytics : the new science of winning / by Thomas H. Davenport and Jeanne G. Harris.
    •    
    • Author/Creator:Davenport, Thomas H., 1954- author.
    • Other Contributors/Collections:Harris, Jeanne G., author.
    • Published/Created:Boston, Massachusetts : Harvard Business Review Press, [2017]
      ©2017
    • Holdings

       
    • Library of Congress Subjects:Business intelligence.
      Data mining.
      Competition.
    • Edition:Updated, with a new introduction.
    • Description:ix, 295 pages : illustrations ; 25 cm
    • Summary:Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply chains and pricing, and leveraging the true drivers of financial performance. The secret weapon? Analytics--sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy leaders and powerful information technology. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry. They show how organizations as diverse as Procter & Gamble, Capital One, CEMEX, and the Boston Red Sox are using these tools to outperform rivals, by applying analytics to finance, manufacturing, R&D, HR, and with customers and suppliers. Presenting a practical framework of the five stages of analytical competition, this book provides managers with the roadmap for becoming an analytical competitor.-- Provided by publisher.
    • Notes:Includes bibliographical references (pages 265-277) and index.
    • ISBN:9781633693722 hardcover alkaline paper
      1633693724 hardcover alkaline paper
    • Contents:Machine generated contents note: pt. 1 Nature of Analytical Competition
      One. Nature of Analytical Competition
      Using Analytics to Build a Distinctive Capability
      Two. What Makes an Analytical Competitor?
      Defining the Common Key Attributes of Such Companies
      Three. Analytics and Business Performance
      Transforming the Ability to Compete on Analytics into a Lasting Competitive Advantage
      Four. Competing on Analytics with Internal Processes
      Financial, M&A, Operations, R&D, and Human Resource Applications
      Five. Competing on Analytics with External Processes
      Customer and Supplier Applications
      pt. 2 Building an Analytical Capability
      Six. Road Map to Enhanced Analytical Capabilities
      Progressing through the Five Stages of Analytical Maturity
      Seven. Managing Analytical People
      Cultivating the Scarce Ingredient That Makes Analytics Work
      Eight. Architecture of Analytics and Big Data
      Aligning a Robust Technical Environment with Business Strategies
      Nine. Future of Analytical Competition
      Approaches Driven by Technology Human Factors, and Business Strategy.
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