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Bibliographic Record Display

• Title:Sales mind : 48 tools to help you sell / Helen Kensett ; illustrated by Kat Leuzinger.
  
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• Author/Creator:Kensett, Helen, author.
  
• Other Contributors/Collections:Leuzinger, Kat, illustrator.
  
• Published/Created:London : Profile Books, 2016.
  

• Holdings

  Holdings Record Display

  • Location:DAVID LAM LIBRARY stacksWhere is this?
    
  • Call Number: HF5438.8.P75 K46 2016
    
  • Number of Items:1
    
  • Status:Available
    

   
• Library of Congress Subjects:Selling--Psychological aspects.
  Selling.
  
• Description:272 pages : illustrations ; 19 cm
  
• Summary:We're all selling something every day, whether at work or closer to home. But with advanced technology and mass competition, it's never been harder to capture people's attention.
  
• Notes:Includes bibliographical references (pages 268-272).
  
• ISBN:9781781256312 (hardback)
  1781256314 (hardback)
  
• Contents:Machine generated contents note: pt. I GROUNDWORK
  1. Meet Your Sales Mind
  2. Brain: A Seller's Guide
  pt. II TOOLS
  3. Seller Mindshift
  4. To See
  5. To Think
  6. To Improve
  7. Closing the Sale
  48 TOOLS
  SELLER MINDSHIFT
  Tool 1 Strengthen the Mind
  Tool 2 Detox the Mind
  Tool 3 Load the Mind
  Tool 4 Pen
  TO SEE
  Tool 5 Four Things
  Tool 6 ABI Organisational
  Tool 7 ABI Personal
  Tool 8 Passive Buyer Impression
  Tool 9 De-chunk
  Tool 10 What and Why
  Tool 11 Edge
  Tool 12 Three Buckets
  TO THINK: SYNTHESISING YOUR SELL
  Tool 13 Bow Tie
  Tool 14 In Their Shoes
  Tool 15 Ethos, Pathos, Logos
  Tool 16 Hook
  Tool 17 Stretch
  Tool 18 Magnify
  Tool 19 Think Big and Small
  Tool 20 POV
  TO THINK: COMMUNICATING YOUR SELL
  Tool 21 Story Star
  Tool 22 Reality Check
  Tool 23 What You're Not
  Tool 24 Three Steps
  Tool 25 Get Physical
  Tool 26 Metaphor
  Tool 27 Spice It Up
  Tool 28 Do, Doing, Done
  Tool 29 Killer Subject Line
  Tool 30 Squeeze
  Tool 31 Them Scale
  Tool 32 Emotional Scale
  Tool 33 Draw It: Three Steps
  Tool 34 Draw It: Them
  TO IMPROVE
  Tool 35 Shark's Teeth
  Tool 36 Coil
  Tool 37 Spider Brief
  Tool 38 Sketch Your Brief
  Tool 39 Access the Feeler: Three Things
  Tool 40 Unlimited Budget
  Tool 41 What's Now?
  Tool 42 Find Your Third Place
  Tool 43 Up the Tempo
  Tool 44 Look Up
  Tool 45 Access the Feeler: Pens at the Ready
  Tool 46 Reality Scale
  CLOSING THE SALE
  Tool 47 Ladder.