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• Title:Unraveling the mysteries of case study research : a guide for business and management students / Marilyn L. Taylor, Mikael Søndergaard.
  
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• Author/Creator:Taylor, Marilyn L., author.
  
• Other Contributors/Collections:Søndergaard, Mikael, author.
  
• Published/Created:Cheltenham, UK ; Northampton, MA : Edward Elgar Publishing, [2017]
  

• Holdings

  Holdings Record Display

  • Location:DAVID LAM LIBRARY stacksWhere is this?
    
  • Call Number: HD30.4 .T394 2017
    
  • Number of Items:1
    
  • Status:Available
    

   
• Library of Congress Subjects:Management--Research--Methodology.
  Business--Research--Methodology.
  Case method.
  
• Description:xvii, 135 pages ; 25 cm
  
• Summary:"Unraveling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including: the role of personal motivation, objectives, research design, data collection and analysis as elements of the investigation." --back cover.
  
• Notes:Includes bibliographical references and index.
  
• ISBN:9781786437235 (paperback)
  1786437236 (paperback)
  178643721X (cased)
  9781786437211 (cased)
  9781786437228 (eBook)
  
• Contents:Machine generated contents note: 1. Welcome to your case research adventure!
  1.1. What is a case?
  1.2. What can you expect from the chapters to follow?
  2. Identifying motivation, objective, questions, and unit of analysis
  2.1. What is our motivation for undertaking the research?
  2.2. What is the purpose of the research?
  2.3. What is/are the research question/s?
  2.4. What is the unit of analysis?
  2.5. final word
  3. Choosing among case research designs
  3.1. What are the stages in the research design process?
  3.2. What options for research design are available for case study methodology?
  3.3. How does the state of the literature impact on our choice?
  3.4. When is case research not case research?
  3.5. Which is better
  qualitative data or quantitative data?
  3.6. What is the right' research design?
  3.7. Concluding thoughts
  4. Managing research sites, data, and information sources challenges
  4.1. What are the differences between primary and secondary data?
  4.2. What issues arise in site selection, entry, maintenance, and exit?
  4.3. What special considerations are important for interviews, participant observation, and documentation?
  4.4. Patience, persistence, and politeness
  4.5. final word
  5. Dealing with the dilemmas of case analysis
  5.1. Why is there often a delay between data gathering and completion of data analysis?
  5.2. How do content analysis and QDAs help case study research?
  5.3. What various forms of data coding relate to case study research?
  5.4. How does Robert Yin suggest we go about analyzing our case study data?
  5.5. Concluding remarks
  6. Theory, abductive reasoning, and interpretivism
  6.1. How do descriptive, predictive, and prescriptive theory relate to case study research?
  6.2. Why is abductive reasoning important for a case researcher to understand?
  6.3. What does an interpretivist approach have to do with case study research?
  6.4. Concluding remarks
  7. Wrapping it up and 18 capsules of `what you need to remember most'
  7.1. 18 capsules
  7.2. Summing it up.