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• Title:Teaching entrepreneurship : a practice-based approach / Heidi M. Neck, Patricia G. Greene, Candida G. Brush.
  
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• Author/Creator:Neck, Heidi M., author.
  
• Other Contributors/Collections:Greene, Patricia G. (Patricia Gene), 1954- author.
  Brush, Candida G., author.
  
• Published/Created:Cheltenham, UK ; Northampton, MA : Edward Elgar, 2014.
  

• Holdings

  Holdings Record Display

  • Location:EDUCATION LIBRARY stacksWhere is this?
    
  • Call Number: HB615 .N43 2014
    
  • Number of Items:1
    
  • Status:Available
    

   
• Library of Congress Subjects:Entrepreneurship--Study and teaching.
  Entrepreneurship--Problems, exercises, etc.
  
• Genre/Form: Problems and exercises.
  
• Description:vii, 341 pages : illustrations ; 24 cm
  
• Summary:This text moves entrepreneurship education from the traditional process view to a practice-based approach and advocates teaching entrepreneurship using a portfolio of practices, which includes play, empathy, creation, experimentation, and reflection. Together these practices help students develop the competency to think and act entrepreneurially in order to create, find, and exploit opportunities of all kinds in a continuously changing and uncertain world. Divided into two parts, the book is written for those educators who want their students to develop a bias for action and who are willing to explore new approaches in their own classrooms. A set of 44 exercises with detailed teaching notes is also included to help educators effectively teach the practices in their curriculum. Entrepreneurship educators will find a great deal of useful knowledge in this volume, which provides relevant, targeted exercises for immediate application in the classroom.
  
• Notes:Includes bibliographical references and index.
  
• ISBN:9781782540557 hardcover
  1782540555 hardcover
  9781782540694 paperback
  1782540695 paperback
  
• Contents:Machine generated contents note: 1. Teaching entrepreneurship as a method that requires practice
  pt. I PRACTICES OF ENTREPRENEURSHIP EDUCATION: THE THEORY
  2. practice of play
  3. practice of empathy
  4. practice of creation
  5. practice of experimentation
  6. practice of reflection
  pt. II PRACTICES OF ENTREPRENEURSHIP EDUCATION: THE APPLICATION
  7. Exercises to practice play
  Puzzles and quilts
  Building the culture of your business with The Sims
  Rainmakers
  Improvisation for creativity
  Marshmallow tower
  Airplane contest
  Business model canvas game
  8. Exercises to practice empathy
  power of observation
  Negotiation for resource acquisition
  Monkey business
  Sequenced and escalated peer coaching exercises
  Interviewing an entrepreneur and self-assessment
  Perfect pitch
  Who's on first?
  Family systems
  Understanding the entrepreneurial side of government
  Creating customer personas
  9. Exercises to practice creation
  Mind dumping for ideation
  Ideaspace
  Future trends and entrepreneurial opportunities
  Self-understanding for opportunity creation
  Resource acquisition game
  Building a strategic network
  Creating as an artist
  resource challenge
  Your strategic alliance
  10. Exercises to practice experimentation
  Feasibility blueprint
  Competitive cup stacking
  Escalating market tests
  Opportunity screening
  Fear of failure
  Drawing bridges
  $5, $50, and $500 experiments
  11. Exercises to practice reflection
  Developing a reflective practice
  Reflecting on entrepreneurial experience
  Cultural artifacts
  Passion cube
  Opportunity walk
  Plotting the growth of your business
  Brewster's millions
  dark side of entrepreneurship
  Envisioning entrepreneurial leadership
  12. final note: The practices support accreditation.